Dept. of Donuts

Leo Burnett Chicago created an agency-wide showcase to allow internal departments the opportunity to present capabilities and offerings to their peers. Wary of taking ourselves too seriously (and confident a free donut would charm every guest), we conceived and branded a dessert-based incarnation of our studio, aptly named the Dept. of Donuts. This playful pop-up encompassed everything from aprons to packaging, capped off with a 1,500 donut wall installation.

Designed with Alisa Wolfson, Natalia Kowaleczko, Frances Macleod, and Nick Wiesner at the Leo Burnett Dept. of Design

Animation: Randy Rogers

This project was a product of everyone at the DOD.