2018-2019
To promote sales of hardware devices leading up to the holiday season, we launched the Google Hardware Store in Chicago and New York: an unique, experience-led retail space complete with a smart treehouse, cans of paint in the hardware palette, and a full calendar of programming engaging local businesses and influencers.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Jack Colley, Tom Manion
Design, production, & architecture support: Deep Local, Jack Morton
2018-2019
To promote sales of hardware devices leading up to the holiday season, we launched the Google Hardware Store in Chicago and New York: an unique, experience-led retail space complete with a smart treehouse, cans of paint in the hardware palette, and a full calendar of programming engaging local businesses and influencers.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Jack Colley, Tom Manion
Design, production, & architecture support: Deep Local, Jack Morton
2018-2019
To promote sales of hardware devices leading up to the holiday season, we launched the Google Hardware Store in Chicago and New York: an unique, experience-led retail space complete with a smart treehouse, cans of paint in the hardware palette, and a full calendar of programming engaging local businesses and influencers.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Jack Colley, Tom Manion
Design, production, & architecture support: Deep Local, Jack Morton
2018-2019
To promote sales of hardware devices leading up to the holiday season, we launched the Google Hardware Store in Chicago and New York: an unique, experience-led retail space complete with a smart treehouse, cans of paint in the hardware palette, and a full calendar of programming engaging local businesses and influencers.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Jack Colley, Tom Manion
Design, production, & architecture support: Deep Local, Jack Morton
2022
Brandcast is YouTube's ad event, an hour-long showcase including influencer talks, executive presentations, and musical performances.
In 2022, it was held at the Imperial Theater on Broadway during the week of UpFronts for the first time. Our design challenge was to compliment the historic aesthetic of the theater, while staying true to the fresh + modern YouTube brand.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Tom Manion
Design: Christina Michelitsch, Good Sense
Photography: Andrew Federman
2022
Brandcast is YouTube's ad event, an hour-long showcase including influencer talks, executive presentations, and musical performances.
In 2022, it was held at the Imperial Theater on Broadway during the week of UpFronts for the first time. Our design challenge was to compliment the historic aesthetic of the theater, while staying true to the fresh + modern YouTube brand.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Tom Manion
Design: Christina Michelitsch, DE-YAN, Good Sense, Modicum
Broadcast: Done + Dusted
2022
Brandcast is YouTube's ad event, an hour-long showcase including influencer talks, executive presentations, and musical performances.
In 2022, it was held at the Imperial Theater on Broadway during the week of UpFronts for the first time. Our design challenge was to compliment the historic aesthetic of the theater, while staying true to the fresh + modern YouTube brand.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Tom Manion
Design: Christina Michelitsch, DE-YAN, Good Sense, Modicum
Photography: Nina Westervelt
2022
Brandcast is YouTube's ad event, an hour-long showcase including influencer talks, executive presentations, and musical performances.
In 2022, it was held at the Imperial Theater on Broadway during the week of UpFronts for the first time. Our design challenge was to compliment the historic aesthetic of the theater, while staying true to the fresh + modern YouTube brand.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Tom Manion
Design: Christina Michelitsch, DE-YAN, Good Sense, Modicum
Photography: Nina Westervelt
2022
Brandcast is YouTube's ad event, an hour-long showcase including influencer talks, executive presentations, and musical performances.
After the show, guests head to the after party, which we designed as a pop up food festival – "A Taste of YouTube".
Design lead: Eavan Wallner
Team: Google Events + Experiences
Design: Christina Michelitsch
Design. & production: MAS
Photography: Nina Westervelt
2022
Brandcast is YouTube's ad event, an hour-long showcase including influencer talks, executive presentations, and musical performances.
After the show, guests head to the after party, which we designed as a pop up food festival – "A Taste of YouTube".
Design lead: Eavan Wallner
Team: Google Events + Experiences
Design: Christina Michelitsch
Design. & production: MAS
Photography: Nina Westervelt
2019
Chorus is a health and wellness start up reimagining what meditation looks like. They offer guided group meditation synced to high-energy music with an emphasis on community. Think the SoulCycle of meditation.
I worked on their visual identity and art directed their first photoshoot, all of which was designed to be fun, approachable, and break from the stereotypical aesthetics associated with meditation.
Design & art direction: Eavan wallner
Creative direction: Jack Colley and Ali Abramovitz Cook
2019
Chorus is a health and wellness start up reimagining what meditation looks like. They offer guided group meditation synced to high-energy music with an emphasis on community. Think the SoulCycle of meditation.
I worked on their visual identity and art directed their first photoshoot, all of which was designed to be fun, approachable, and break from the stereotypical aesthetics associated with meditation.
Design & art direction: Eavan wallner
Creative direction: Jack Colley and Ali Abramovitz Cook
2019
Chorus is a health and wellness start up reimagining what meditation looks like. They offer guided group meditation synced to high-energy music with an emphasis on community. Think the SoulCycle of meditation.
I worked on their visual identity and art directed their first photoshoot, all of which was designed to be fun, approachable, and break from the stereotypical aesthetics associated with meditation.
Design & art direction: Eavan wallner
Creative direction: Jack Colley and Ali Abramovitz Cook
2019
Chorus is a health and wellness start up reimagining what meditation looks like. They offer guided group meditation synced to high-energy music with an emphasis on community. Think the SoulCycle of meditation.
I worked on their visual identity and art directed their first photoshoot, all of which was designed to be fun, approachable, and break from the stereotypical aesthetics associated with meditation.
Design & art direction: Eavan wallner
Creative direction: Jack Colley and Ali Abramovitz Cook
2019
Fall Hardware Launch serves as the official unveiling of Google's latest hardware lineup, including the Pixel portfolio, and brings together tech press, Google executives, and industry thought leaders for a unique 1-day experience of getting hands on with the devices.
In 2019, it was the first event to take place at the newly designed Shed in Chelsea, NY.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Dan Chandler
Design support & production: MAS
2019
Fall Hardware Launch serves as the official unveiling of Google's latest hardware lineup, including the Pixel portfolio, and brings together tech press, Google executives, and industry thought leaders for a unique 1-day experience of getting hands on with the devices.
In 2019, it was the first event to take place at the newly designed Shed in Chelsea, NY.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Dan Chandler
Design support & production: MAS
2019
Fall Hardware Launch serves as the official unveiling of Google's latest hardware lineup, including the Pixel portfolio, and brings together tech press, Google executives, and industry thought leaders for a unique 1-day experience of getting hands on with the devices.
In 2019, it was the first event to take place at the newly designed Shed in Chelsea, NY.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Dan Chandler
Design support & production: MAS
2019
Fall Hardware Launch serves as the official unveiling of Google's latest hardware lineup, including the Pixel portfolio, and brings together tech press, Google executives, and industry thought leaders for a unique 1-day experience of getting hands on with the devices.
In 2019, it was the first event to take place at the newly designed Shed in Chelsea, NY.
Design lead: Eavan Wallner
Team: Google Events + Experiences
Creative direction: Dan Chandler
Design support & production: MAS
